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Ricoh GR IV Preorder Now Open at Wex | Street Photography’s Favorite Camera Returns

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Introduction: The Next Evolution in the GR Legacy

Few names in photography inspire the same loyalty as the Ricoh GR series. For decades, this iconic compact camera has been the go-to tool for street photographers, travel shooters, and creatives who value portability without sacrificing image quality.

Now, fans of the series have something new to get excited about: the Ricoh GR IV is officially available for preorder at Wex. This launch introduces major upgrades across the board, from a redesigned lens to a brand-new image processor—making it one of the most significant updates in the GR lineup to date.

If you’ve been waiting for the right moment to upgrade your everyday carry camera, the GR IV might be the one. Let’s break down exactly what’s new and why it matters.



A New 25.74MP Sensor for Stunning Detail

One of the standout improvements of the GR IV is the 25.74-megapixel APS-C sensor. Compared to the previous generation, this bump in resolution ensures your images have more clarity, depth, and flexibility for cropping.

For street photographers who often capture fleeting moments from a distance, having that extra resolution can make all the difference when reframing shots later in post-production.

Updated GR Image Processing Engine

Equally important is the new GR image processor. Ricoh has built a reputation for delivering rich, natural tones and lifelike rendering, and the GR IV continues this tradition.

The updated processor is designed not just for speed, but for improved color accuracy, reduced noise, and better overall performance. Whether you’re shooting in low light alleys or brightly lit city streets, the GR IV promises to keep up with your creative vision.



ISO Boost to 204,000: Low-Light Made Easier

Low-light shooting is where many compact cameras fall short—but not here. The GR IV pushes its maximum ISO all the way up to 204,000.

That’s a huge leap, giving photographers confidence in dimly lit cafĂ©s, nighttime streets, or indoor environments. Combined with the new processor, the high ISO capabilities make this camera far more versatile in real-world shooting conditions.

5-Axis Sensor-Shift SR for Shake-Free Shots

Another first for the GR series: 5-axis sensor-shift Shake Reduction (SR). This stabilization system counters hand shake in real time, helping to deliver crisp handheld shots at slower shutter speeds.

For street shooters who rarely carry tripods, this feature is a game-changer. It means sharper images in motion-heavy environments, and more freedom to shoot on the go without worrying about blur.

Redesigned 18.3mm Lens: Classic Focal Length, Improved Optics

The Ricoh GR series is beloved for its fixed 18.3mm lens (equivalent to 28mm in full-frame)—a focal length perfectly suited for street photography, environmental portraits, and urban landscapes.

With the GR IV, Ricoh has redesigned the optical structure, giving it 7 elements in 5 groups (including 3 aspherical elements). The result is improved sharpness, resolution, and edge-to-edge clarity.

Photographers can expect even better results straight out of camera, with the signature Ricoh rendering that fans know and love.



Built-In 53GB of Storage

Another surprising but welcome addition is the generous 53GB of internal storage. While most cameras rely solely on SD cards, the GR IV ensures you always have backup capacity.

For photographers who value minimalism—or those “just in case” moments when you forget your memory card—this feature adds peace of mind.

Why Street Photographers Love the Ricoh GR Series

To understand why the Ricoh GR IV is so important, it helps to know why its predecessors became cult favorites. The GR series is compact enough to slip into a jacket pocket but powerful enough to deliver DSLR-quality images. Its discreet form factor makes it less intimidating to subjects, which is essential in street photography.

With each new iteration, Ricoh has carefully refined—not reinvented—the formula. And with the GR IV, those refinements reach a new peak of performance and usability.

Should You Preorder the Ricoh GR IV?

If you’re a street, travel, or documentary photographer looking for:

  • Compact portability without compromising image quality

  • A discreet tool for capturing everyday life without drawing attention

  • Modern upgrades like stabilization, high ISO performance, and internal storage

  • Classic GR handling in a familiar body

…then the Ricoh GR IV is an obvious choice.

As with previous GR launches, early demand is expected to be high. Preordering ensures you’ll be among the first to experience the latest evolution of a legend.

Where to Preorder

The Ricoh GR IV is now available for preorder at Wex. Don’t miss your chance to secure one of the most anticipated compact cameras of the year.

👉 Preorder the Ricoh GR IV at Wex here

Conclusion: The Best GR Yet

The Ricoh GR IV takes everything photographers love about the GR series and enhances it with cutting-edge features. From the upgraded 25.74MP sensor to the powerful image processor, 5-axis stabilization, and redesigned lens, it’s a camera designed to inspire creativity and confidence.

Whether you’re a longtime GR fan or new to the series, this is the moment to join the community of photographers who trust the Ricoh GR as their everyday creative companion.

👉 Click here to preorder the Ricoh GR IV at Wex


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